This product was sent to me for review purposes.

Hair care is one of those things that I try to be aware of but, in contrast to my knowledge of skincare and cosmetics, I often fall flat. I seldom have my hair in its natural colour and have been dying it purple for many years – so much that purple feels more like my ‘real’ colour than black! Really, I’m lucky that my hair is usually able to stay strong and even ‘recover’ from bleaching.

All of that came to a halt recently. While we were in lockdown, I hadn’t visited a proper hairstylist for over a year and even had a yolo moment where I bleached my own hair at home (not a good idea, 10/10 would not recommend). The result was that my hair became extremely damaged. The ends had been so over-processed that it was difficult to brush, and I ended up with a lot of breakage.

And in came Aveda to save the day! I wanted to hold off on cutting my hair until I would justify a trip to the salon (to professionally bleach and colour it again), so the only solution I had was to repair what I had. After discussing my hair concerns with them, I was recommended to try out their Botanical Repair Line which is described as a “revolutionary plant-powered, bond-building treatment formulated to strengthen, repair and protect hair from the inside out.”

In this review, I’ll be going over everything from the range including the Strengthening Shampoo, Strengthening Conditioner, Strengthening Leave-in Treatment, and also the Intensive Strengthening Masque (in both Light and Rich).

Keen to learn more? Read on!